Profitable Customer Management

Learn to play with the high-rollers and sustain your business.

This ground-breaking program embarks on a scientific journey to show participants how to identify customers with high profit margin and build on their profitability and loyalty over a period of time through the use of specially designed tools, instruments and metrics. The use of the CLV instrument is explained in greater depth here. This program is designed to provide participants with an analytical customer centric approach of identifying and sustaining their profitable customers!

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